The Hardest Part is Waiting

I don't have any fancy quotes or sayings to start this week's post. I'll just come out and say it.

I thought the past two weeks would yield some major decisions from clients. However, it's been quite a drag with some of them dittering over things.

Winning accounts and new biz is like climbing a mountain peak. You overcome one obstacle after another. You work hard at it and then either you give up, fall off (get declined) or you go all the way.

As for us, we're been scaling many peaks these past few weeks and we're close to the summit. Very, very close. But that doesn't mean you can't fall off. The possibility is still there.

You know you're so close to the peak, so so, close. But there are some obstacles that are hindering your progress like the weather, for instance. And there is nothing that you can do about the weather. sigh...you can only hope that it clears and works in your favour. and as fortune favours the bold, you just have to scrounge up all your guts and don't ever, ever give up.

It can be very, very hard at times. All I know is that we have done our best with these accounts. We saw the opportunities, we went in, did a great job and now it's all up to well... I don't want to use the word, but I guess it's luck, fate...whatever you wish to call it. But right now the decision rests somewhere between the moon and stars.

You may be wondering why I'm so charged up about this. Well, let's just say for a small agency, this means a lot to us. It means hell of a lot. And you just wish that your hard work will pay off. It's true, the rewards do come. But it would be nice, if they came right now.

So this week, has been another 7 days in yo-yo land. We just keep on keeping on. Let's see what next week brings.